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What does ‘Review Source’ mean and why do some sites show reviews from other sources?

Mathew Coghlan -

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A review source is a review site - the website that a review appears on - e.g. Yelp or Tripadvisor

Why do some sites show reviews from other sources?

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Sites such as Yahoo Local don't have their own reviews. Instead they syndicate reviews from Yelp.

Where we know that a site has syndicated a review from another site, we'll reference the original source next to the review.

This does mean that the same reviews may appear under both Yelp & Yahoo Local in your report; you may decide to turn off Yahoo Local in your report settings so that it no longer appears on your report.

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