How do I know which BrightLocal plan I need?

There are two main options that incur different costs, depending on your needs:

1. Subscription plans

If you want to use BrightLocal to help you in the following ways, then we'd recommend you sign up for a subscription plan:

• Report on your local marketing performance
• Monitor your rankings
• Audit your citations and Google Business Profile (formerly known as Google My Business)
• Track and get more reviews

We offer a 14-day free trial to test out all parts of the software, with access to each and every feature. You can simply test what you like, and see exactly how it works.

After your trial has expired, you will need to select an appropriate paid subscription plan to continue accessing your reports and manage your reputation.

Standard plans

Choose from one of three standard plan levels, which all provide access to our complete suite of local digital marketing tools, or our Just Reviews plan which provides access to our Reputation manager tool.

Each type of plan offers different report quantities and our pricing reflects this below:

 Click here to see what is included in each plan

Enterprise plans

Our custom Enterprise plans are perfect if you are an agency or business managing more than 100 locations. A bespoke package can be tailored to meet your individual needs, and we'll ensure that your plan is set up quickly and effectively to save you time and hassle. 

Pricing is based on your requirements and differs for every customer. All you need to do is contact our Enterprise Team who will clearly explain the options available to you.

2. Citation submissions (inc. aggregator submissions)

If you want to use BrightLocal to take care of your citation submissions (clean up and build new) then you have two options: 

1) Citation building only
For Citation Builder, you only pay a one-off fee per campaign. This is the only plan of ours which doesn't incur a monthly subscription cost.

2) Local SEO tools plans and citation building
When signing up for your reporting subscription, you also get access to citation building as part of your account. As above with Citation Builder, you pay a one-off fee per campaign. 

Cost of citation building 

We charge a one-time, non-recurring cost of $3 (USD) for every citation site that we update or create a listing on. For example:

• If you have one location and want 25 citations updated / created = 1 x 25 x $3 = $75
• If you're an agency with 10 clients and want 15 citations per client = 10 x 15 x $3 = $450

Click here to find out about our aggregator pricing

You can buy more citations whenever you want them — just pay for what you use with no wastage.

Bulk discount

You can bulk-buy credits in blocks of 500, 1000 or 2000, which is ideal should you want to build lots of citations for different locations. These can be used across many locations / clients.

We offer a generous 33% discount, giving a bulk price of $2 (USD) for every citation site that we update or create a listing on.