From March 16th, 2020, there will be two important changes to the way BrightLocal works:
- You’ll need to choose a Location whenever you create a report or update an existing report which doesn’t already have a Location. Until you’ve chosen which Location to assign the report to, you won’t be able to run the report.
- Each Location that you create in BrightLocal can have only one report of each type assigned to it .(For example, ‘Bill’s Burgers’ is permitted to have a Rank Checker report and a Citation Tracker report, but you can’t set up a second Rank Checker report and link it to the Location ‘Bill’s Burgers’. If you want to use the same business details in a second Rank Checker report you’ll need to create ‘Bill’s Burgers-2’, by duplicating* the existing Location.)
Why are these changes happening?
We’re doing this to simplify and streamline the way you gather data and insights and manage these within BrightLocal.
Requiring a Location when setting up or editing reports will make Location information and Settings the single source of truth, ultimately allowing you to control all of business data from a single place in the BrightLocal dashboard.
Everything in local SEO starts from a real world Location, with a business Name, Address and Phone number, so it makes sense that a BrightLocal Location should replicate this and form the foundations of your data gathering in the BrightLocal platform. From here, you can build out areas of reporting, insights and analytics using the data and connections saved against that Location.
How will this affect my reports?
From March 16th, 2020, If you’re setting up a new report or editing an existing report, you’ll need to select an existing Location from the dropdown or hit ‘Add New’ to create a brand new Location to link to your report.
Remember, only one report from each type of tool can be assigned to a Location, so you won’t be able to assign a second Rank Checker report to a Location which has already has one.
What if I already have two reports of the same type assigned to a single Location?
Don’t worry, we’ll only ask you to change this if you need to edit either of the reports linked to that Location. They’ll run as normal until you edit one of them, though we’d obviously recommend assigning one report to one Location when you can.
To change the linked Location from March 16th, simply select another Location from the dropdown, add a new Location or duplicate* the existing Location.
We’re here to help
We appreciate this is a significant change to the way Locations work in BrightLocal, and it will affect some current customers more than others, but we’re confident that introducing this way of managing Locations will result in much cleaner data and reporting that’s much easier to organize.
If you have any questions about the upcoming changes, please don’t hesitate to get in touch with us on firstname.lastname@example.org.
*The ability to duplicate Locations will be going live at the same time as these updates.