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Why are citations so important?

Helen Barnes -

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Local citations are an important part of a successful local SEO strategy.

Getting your business listed on popular (and quality) citation sites is a great first step in your local SEO strategy.

Why is getting listed on citation sites so important to local SEO? Well, it’s not just because searchers go to these sites to search for businesses, it’s because search engines trust these popular citation sites, so these local directories often dominate the first page of search results pages when a local business search is performed.

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