In this guide, we’ll take you through the steps for creating a Reputation Manager report.

Contents

1) Initial Setup

2) Report Settings

3) Connect Your Google My Business Listing and Facebook Page

4) Select Sites to Track Reviews

5) Receive Email Alerts

6) Running / Saving Reports

7) After the Report is Set Up

Please note: If this is your first campaign, you'll need to set up a Location before going any further — discover how to do this here. 

There are two ways to create a new Reputation Manager report.

Click on 'Reputation Manager' in the Top Menu to open the Reputation Manager overview page, which will display a list of all existing reports.

Next, click the green 'Add New' button.

 

Alternatively, you can create a Reputation Manager report from a Location Dashboard.

From 'Clients and Locations', click the green 'View Dashboard' button to access the dashboard of the Location for which you'd like to create a Reputation Manager report.

Once the Location is open, the Location sidebar menu will be visible on the left — this shows a list of all the existing reports for your Location.

Click 'Reputation Manager' in this menu, and then select 'Monitor Reviews' to begin setting up your Reputation Manager report.

You will now see a popup asking whether you want to monitor all of your data at once, or reviews only. If you want to set up multiple reports, you can select ‘Monitor All My Data’.

In this guide we’ll be focusing on Reputation Manager reports only, so just click the green ‘Monitor Reviews Only’ button for now (you can always come back and choose to monitor more data later).

2) Report Settings

If you're creating a new campaign from the Reputation Manager Overview page, you'll need to pick a Location from the dropdown menu. 

If, however, you're setting up a report for an existing Location (from within the Location Dashboard), this information will already be populated for you. 

Which location is this report for?: Here you can select the location for this Reputation Manager Report — it will be auto-completed if the Location already exists.

Select country this business is based in: Click the dropdown menu and select the country.

Business name: We use your 'Business Name' to find Active Listings that already exist for your business to track reviews. Please enter your exact, registered business name and remove any 'extra' words or phrases, as these can skew results and reduce the accuracy of this report.

Phone number: Be sure to use the correct format for your business telephone number here (e.g. 888-645-0838 or 01224 872 553 or 02 7010 1123).

Address line 1: Enter the first line of the business address.

Address line 2: Enter the second line of the business address (if applicable).

Town / City: Please enter the name of the town or city in which this business is located (e.g. Tulsa or Denver or Pasadena).

Zip code / Postcode: This information is required for all countries.

Do you want this report to be available on external URL?: You can publish this report to an external URL (outside brightlocal.com) — this makes it easy to share with clients and others who don't have access to your BrightLocal reports. Reports are published to an anonymous URL (localmarketingreports.com) and can be white-labeled using your existing white-label profile.

Discover more about white-labeling reports here.

Choose a white-label profile: You can have multiple white-label profiles set up at once. Here you can select the white-label profile you’d like to use for this report, if applicable.

How often do you want this report run?: Two options are available to you from the dropdown arrow to the right of the field, as follows:

• Weekly Schedule: Select which day of the week you’d like the report to run
• Monthly Schedule: Select which day of the month you’d like the report to run
  
  

3) Connect Your Google My Business Listing and Facebook Page

The next step is to connect your Google My Business listing and Facebook page to get daily reviews, and to respond to reviews from within the report.

4) Select Sites to Track Reviews

In this section, you can select which sites you wish to track reviews on. For more details on which sites we track in Reputation Manager, visit this page.

 

 

Select All: Click this if you wish to choose all of the sites on the list.

Deselect All: This will uncheck all of the sites in the list — you can then tick to individually select the sites you would like to track reviews on.

Find my Listings: Once you have selected which sites you want to track, simply click the green 'Find my Listings' button to identify listings on the selected sites.

 

After you click the ‘Find My Listings’ button, BrightLocal perform a real-time lookup to identify live listings on these sites. We will then display the links to your listings on these sites. You can then check these links and approve these if they are correct. If the correct link has not been found, please paste in the correct link.

5) Receive Email Alerts

Here, you can set up the notifications you’d like to receive once the Reputation Manager report has completed. You can add up to five email addresses to receive notifications — if you don’t want to receive any notifications, just select ‘No’ in the dropdown menu.

Selecting 'Yes' will give you the following two options:

Yes, every time report finishes: Email notifications are sent out once a report has completed.

Yes, but only when new reviews were found: Email notifications will not be sent unless new reviews have been found since the last report.

6) Running / Saving Reports

At the bottom of the report, you will see the green 'Run Report' button (shown below within the red box) — click this to run the report, which will then be saved to the Location Dashboard. 

Selecting the 'Update location and other reports with new business details' checkbox will apply all of the supplied information and chosen settings to the Location details and other reports.

Please note: You won’t see any changes in data from other reports until they are re-run.

7) After the Report is Set Up

Once your Reputation Manager report has completed, there are several further actions you can take with the data — you can access these by clicking on the 'Actions' dropdown (indicated below by the red box).

Edit Report Settings: This takes you to the 'General Settings' of the report, where you can make your desired updates.

View External Report: Click this to open the interactive report in a new tab of your internet browser, with all mentions of BrightLocal removed, including in the URL — this is ideal for sharing with your clients and colleagues when showcasing local marketing progress.

Discover more about white-label reporting and external reports here.