Kiosk Mode offers a way for businesses to get feedback and reviews from customers wherever they interact with them.
It does this by providing businesses with an online review page (i.e. a static URL) that businesses can then:
- Give to customers
- Load on a browser on a PC / tablet / mobile device
- Include on business cards.
Kiosk Mode Links / Webpages
Kiosk links are presented within Reputation Manager, in the 'Get Reviews' section.
We provide a short URL link (via Bitly), but you can grab the actual, long-form URL directly from the Kiosk Mode page by loading it in your browser.
These URLs are hosted on a separate domain to BrightLocal at www.customfeedback.com
Here is an example link: https://www.customfeedback.com/kiosk/d8d70116e0ea2423a27f2de7809b1423061884b8
All Kiosk Mode pages can be customized with the business's colors and logo.
Two Steps for Customers
Customers can leave feedback when they visit this webpage, and are asked to score the business between 0 and 10 based on how likely they are to recommend the business to others (Net Promoter Score, or 'NPS' for short).
As customers can also provide their name and email address, businesses will know who the feedback is from, and can then get in touch (if they wish).
Review Request Email
Once customers have left their feedback, they receive an email asking them to share their experience by writing a public review on the third-party review sites that the business has pre-selected.
Emails are sent one hour after feedback is given — see the example below:
Customers then have the option to copy and paste their feedback on to any of the review sites that the business has chosen (making the process easier for them).
If the business has chosen to offer a voucher code to customers who gave them a negative score, this code will be visible in the email that these particular customers receive.
Viewing Customer Feedback
All feedback, NPS scores, and ‘review links clicked’ can be viewed within the Get Reviews section of Reputation Manager in your BrightLocal account.
You can click on the ‘View’ button next to the campaign (shown above on the right of the red box) to see:
- Individual feedback from customers
- The score they gave
- Which review site link(s) they clicked in the email